Ian Nilsen is originally from Scandinavia, but has spent most of his adult life abroad. He started out playing piano in his mid-teens, but eventually ventured into modern pop and rock music in various roles – as producer, songwriter, and artist.
For the last couple of years he has effectively run his own label, tirelessly promoting a handful of artists and masterminding a highly visible and popular web presence. He has accumulated more than 25.000 followers around the globe through his promotion of British pop and rock music. He is also the co-author of a book How To Get Played On Radios, which focuses on the importance of the present-day radio market and guidelines for musicians looking to break through.
Ian preaches the embracement of a combination of modern music marketing – with its focus on social media tools – together with traditional marketing avenues, as the means to success in the music industry. He hones his skills by spending a considerable number of hours daily networking and investigating trends first hand.
He is also well sought after as song-writer/producer/arranger, and in this capacity has worked on literally hundreds of songs.
Ian is fluent in French and English, plus has a natural understanding of several other Scandinavian languages.